Get More Leads From Your Law Firm Website
Posted by Krista on Jan 31, 2004 in Internet Marketing | 0 comments
Often, law firms settle for template based websites that revolve around their firm. They might provide attorney bios, the firm’s history, some contact information, and perhaps a list of practice areas. There’s nothing wrong with including such information – it would be wrong of you not to since those elements are fundamental to any website. But if you want to be attracting...
Read MoreBTI reports a 5% drop in customer satisfaction among top law firms
Posted by Krista on Jan 21, 2004 in Client Service | 0 comments
BTI has done a number of market research studies on major law firms. Most recently, they interviewed more than 180 Corporate Counsel of Fortune 1000 clients from August through October 2003. Some of the more interesting things the survey found include: BTI research shows client satisfaction slumped to 30.6% from 35.6% last year. Clients are less happy this year than last. Corporate counsel...
Read MoreWhen to Say No: Ways to Select and Reject a Client
Posted by Krista on Jan 20, 2004 in Client Service | 0 comments
This is an article I found as I was doing some research, but it does a great job of explaining why you should be picking and choosing clients rather than taking anyone that comes your way. Some of the main reasons given include Beware of a client who is playing law firm ping-pong, or a client that moves from firm to firm. Avoid a client with unrealistic expectations or demands and who...
Read MoreWhat’s a Blog?
Posted by Krista on Jan 17, 2004 in Internet Marketing | 0 comments
When I mentioned to a friend that I was starting a ‘blog,’ I got a blank stare and a sarcastic remark, so I figured I’d take a moment to discuss one of the latest and easiest to use technologies out there – the weblog, affectionately called a ‘blog.’ Sure, blogs have been around for quite some time, but they have recently become increasingly popular. Some...
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