How to Stop Hating Selling and Become a Rainmaker

Posted by Krista on Feb 21, 2007 in Marketing, Rainmaking | 0 comments

I talked a bit about sales in my last post on what it takes to create a successful law firm. Making sales is a necessary component to running a law firm. Without closing the deal and taking on new clients, you quickly deplete your law firm of cash. And without cash, you won’t be in business very long. Why do lawyers (and most small business owners, in general) hate sales so much? From...

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3 Pillars of a Successful Law Firm

Posted by Krista on Feb 19, 2007 in Client Service, Marketing, Rainmaking | 0 comments

I’m often asked by lawyers looking to start their own practice, or those who have just gone out on their own, what it takes to establish a successful law firm. In law – just like any small business – there are three areas you must master if you want a successful law firm. These are: Develop a Niche Today’s general practice attorneys are barely scraping by. That is because...

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