Some lawyers seem to shy away from publishing a regular newsletter because they fear they won’t know what to say or they’ll run out of content soon after they start publishing. If you fall into this category, keep in mind, you know far more than you think you do. Most people have little understanding of the law and how it impacts their business, so any tidbits of information you can offer in plain English will be welcomed.

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An article in today’s law.com newsletter talks of how easy it is for spammers to lift logos and contact information off a website. The Florida Bar reports that it was actually fax spam, rather than email, but the principle remains the same. Create some fake letterhead and send your bogus offers and you can tarnish someone’s good name - and it’s virtually impossible to track down the culprits, especially if they are based offshore.

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The CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Marketing) Act of 2003 went into effect at the beginning of this year. You can read about it at here. The law is set up to regulate spam, prohibiting techniques such as spoofing addresses, faking subject lines and ignoring recipients’ opt-out requests. It doesn’t ban unsolicited commercial e-mail outright.

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